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Healthcare providers compete on consumer experience

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Attention healthcare providers: If you are a CEO, CFO, system administrator or other professional in the healthcare industry, you are invited to join Cushman & Wakefield Commercial Property Southwest Florida for a special event sponsored by Cushman & Wakefield Healthcare Group. Guest presenter Ethan Brosowsky of The Advisory Board Company will present “How Healthcare Providers Can Compete on Consumer Experience.” The Consumer Experience His topic will delve into how a comprehensive consumer experience strategy is a must for today’s hospitals and health systems—but focusing on patient satisfaction alone is not enough. Ethan will explore how healthcare providers can build brand loyalty—the ultimate measure of success—through exceptional service, accessibility and coordination. Presentation for Healthcare Providers WHEN: 10 a.m. to noon, Thursday, March 16, 2017 WHERE: The University Club, 201 North Franklin Street, Suite 3800, Tampa Florida, 33602 RSVP: To Heather Adams at Cushman & Wakefield Commercial Property Southwest Florida, (239) 675-3221. Patient Experience as Competitive Edge Building brand loyalty through exceptional service, accessibility and coordination Healthcare providers historically have not thought of patients as mere customers. Changing dynamics and new retail competitors have shifted patients’ approach to “shopping” for healthcare services and their expectations about where and how care will be delivered.  From Yelp reviews to “Open Table”-type scheduling, learn which services and digital channels attract and keep patients. About Ethan Brosowsky Ethan Brosowsky is a Senior Director and a national spokesperson for Advisory Board, a for-profit, publicly-traded research, technology, and consulting firm serving more than 4,400 leading hospitals and health systems. His areas of study include general hospital administration and management, health system economics, and health policy. He presents the firm’s research findings on frontier strategic and clinical best practices. Ethan has spent much of his career in health care and corporate communications, with experience including serving as a spokesman for Proctor & Gamble, media consulting, public policy and film production. Ethan studied at University College London and graduated from New York University with a Bachelor of Arts Degree in Politics and History of Art. He is also a JEOPARDY! Champion. Cushman & Wakefield Healthcare Group The Cushman & Wakefield Healthcare Group provides healthcare organizations with strategic and transformational real estate services that directly affect positive business outcomes. The healthcare sector is among the nation’s largest and most regulated industries. Looking forward to you joining us!

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Pam Van Vleck to go ‘Over the Edge’ for Junior Achievement

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(Feb. 22, 2017) — While Pam Van Vleck doesn’t consider herself your typical thrill seeker, she does pine for an adrenaline rush every now and then. So it was easy for her to accept an invitation to rappel off the rooftop of a Naples hotel this week to raise money for Junior Achievement of Southwest Florida. On a routine morning, Van Vleck normally would be involved in her usual duties as Chief Operating Officer and Director of Property Management for Cushman & Wakefield Commercial Property Southwest Florida based in Fort Myers. But on Saturday, Feb. 25, at 8 a.m. she will be “Going Over the Edge,” descending some 170 feet from the roof of Naples Grande Beach Resort in Naples over a 10- to 15-minute timeframe. What a way to start the day. Pam Van Vleck has already netted nearly 100 percent more pledges than the $1,000 each participant is required to raise, which will help support economic education programs locally. Adrenalin Rush OK for Pam Van Vleck While she has never been “Over the Edge,” Van Vleck has participated in a Fire Walk, braving hot ashes, barefoot, over a 50-foot stretch. “That seminar was quite an eye-opening experience, it gives you confidence you thought you never had,” she said. “It’s a mind over matter situation. And you walk quickly.” Van Vleck and her husband, C. Gene Van Vleck, have ziplined in Panama and Costa Rica, and Pam has her pilot’s license, so heights are not a problem. “These types of experiences definitely make you a believer that you can do about anything without fear,” she added. “I think it’ll be fun.” Van Vleck has not had to do any special preparation prior to the rappel, but keeps her daily workout schedule intact. Supporting Junior Achievement of Southwest Florida Junior Achievement of Southwest Florida, with founder and Executive Director Gary Tasman serving as Chairman of the Board of Directors, so it’s an honor for me to participate,” Van Vleck said. “It’s a small way we can assist Junior Achievement in its mission of inspiring and preparing young people to succeed in our economy.” Junior Achievement of Southwest Florida Development Director Stephanie Hoffman said events like Over the Edge are important to the nonprofit’s goals. “Not only do events draw attention to Junior Achievement and its mission, but the funds raised are critical to our ability to purchase supplies and operate the programs we offer,” she said. How to Help If you’d like to help the cause without going over the edge, please consider a 100 percent tax-deducible donation for Pam Van Vleck at https://jaovertheedge.com. Click on her name and donate. Or, send a check or money order payable to Junior Achievement of Southwest Florida and mailed to 9530 Marketplace Road, Suite 302, Fort Myers, FL 33912. Please include “Pamela K. Van Vleck” in the Memo portion. About Junior Achievement Through a dedicated volunteer network, Junior Achievement of Southwest Florida Inc. provides in-school and after-school programs for more than 8,000 students in Collier, Lee and Charlotte counties that focus on three key content areas: work readiness, entrepreneurship and financial literacy. Junior Achievement is the world’s largest organization dedicated to inspiring and preparing young people to succeed in a global economy.

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New website features MarketBeat intel and other resources

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Cushman & Wakefield Commercial Property Southwest Florida has launched its new website, still located at our existing domain at cpswfl.com. Now, users who have or need a local property, or would like to find out more about how the global real estate services firm can help them, can do so by way of a navigation-friendly platform. New Website Extensive Resources With search filters for individual property types, “MarketBeat” analytics that cover every local market segment, lists of Cushman & Wakefield services, and thought leadership-driven content that further explains the ins and outs of the industry in intricate detail, the website is customized to lead users to extensive real estate resources. extensive team biographies and published articles citing Cushman & Wakefield and its staff. The firm also provides reports from a global real estate perspective. “The new website offers much sought-after information for every visitor to our site,” said Gary Tasman, CEO & Principal Broker. “We want our Southwest Florida office to lay out the future of real estate, and this website is our way of letting users know that we recognize what they want and can readily provide it.” MarketBeat Reports The website offers a fresh, new look, easy navigation and deep resources including Cushman & Wakefield Commercial Property Southwest Florida MarketBeat Reports that offer trends, insights and forecasts on all segments of the commercial real estate market in the region. Where’s the Southwest Florida real estate market going? Where do things stand now? Get the answers from these local MarketBeats. Download your free copies now and get the market knowledge you need to stay ahead of the curve! Property Listings by Market Segment Additionally, complete listings of for-sale and for-lease commercial properties are easily located. Users can find properties searching by category, including industrial, medical, office, investment, retail, specialty uses and vacant land for sale.

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Global Real Estate Firm Gives Business Development Presentation

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Cushman & Wakefield Commercial Property Southwest Florida Director of Property Management is guest speaker at Building Owners and Managers Association event. (Jan. 17, 2017) — The Chief Operating Officer and Director of Property Management for Cushman & Wakefield Commercial Property Southwest Florida was a guest speaker recently at the Building Owners and Managers Association (BOMA) Southwest Florida monthly meeting in Naples. Pamela K. Van Vleck’s presentation focused on the unique skill sets required of a Director of Management, as well as the attributes they look for in potential employees when hiring commercial property managers. Van Vleck serves as the primary point of contact with owners and landlords, focusing on business development in Southwest Florida. Van Vleck has built a portfolio of more than 4 million square feet of retail, office, industrial and commercial association properties. Her areas of expertise include detailed financial analysis, performance audits, client relations and team building. As Chief Operating Officer, her duties include oversight and operations of both brokerage and property management divisions of Commercial Property Southwest Florida. BOMA consists of building owners, property managers, real estate brokers and agents, vendors and executives from professional services representing the commercial property sector along the Gulf Coast from Sarasota to Marco Island. Commercial Property Southwest Florida LLC is one of this region’s largest commercial real estate brokerage and commercial property management firms, and part of the international Cushman & Wakefield Alliance, a fully integrated extension of the firm’s global platform consisting of specially selected independent firms who provide clients with extended geographic reach through commercial real estate professionals and comprehensive services. The firm provides commercial real estate solutions, locally and globally, in every stage of the process, representing clients in buying, selling, leasing, financing and valuing assets. Location: 5220 Summerlin Commons Boulevard, Suite 500, Fort Myers. Call: 239-489-3600. Online: https://www.cpswfl.com.

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Gary Tasman appointed to Cushman & Wakefield National Land Practice Group Executive Committee

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FORT MYERS, Fla. (Jan. 16, 2017) — Bruce Erhardt, head of Cushman & Wakefield’s National Land Practice Group, has appointed Gary Tasman to its executive committee, an 11-member land-specialist committee that offers a unique understanding and perspective of thought leadership and best practices to guide the 162-member Group as it serves institutional and private buyers and sellers of land Tasman is the founder, executive director and principal broker of Cushman & Wakefield Commercial Property Southwest Florida, one of the region’s largest commercial real estate brokerage and commercial property management firms. Commercial Real Estate Southwest Florida It is also the only Cushman & Wakefield Alliance member in Florida. The firm provides commercial real estate solutions, locally and globally, in every stage of the process, representing clients in buying, selling, leasing, financing and valuing assets. “It’s an honor to be selected to serve along with like-minded individuals who are also seasoned professionals in the land and development arenas,” Tasman said. The 31-year veteran of the real estate industry has developed in-depth knowledge and understanding of the region’s macro and micro economic drivers. He is a sought-after expert on commercial real estate, market analytics, financial feasibility studies, site analyses and land development. Southwest Florida Community Service Tasman has been active in the Southwest Florida community for many years, providing expertise and other resources. His passion for philanthropy and community service offers him firsthand knowledge of what can be achieved when a community works together toward shared goals: Chairman of the Board of Directors for Junior Achievement of Southwest Florida, elected to serve through 2017. Founding member of the Lee County Conservation 20/20 Advisory Committee. At-large Member of the Horizon Council of Lee County, the public-private advisory board to the Lee County Board of Commissioners on economic development issues. Completed a 12-month term in December 2016 as a Citizen Member of The News-Press Editorial Board, sharing opinions and expertise on growth and development as well as participating in a range of discussions and 45 endorsement interviews during the most recent election cycle. He has also served as a columnist for the publication. Served on the Heights Foundation Advisory Board. “We look forward to leveraging Gary’s expertise and experience in all facets of real estate to deliver the best solutions for our clients interested in a wide array of property types,” Erhardt said.

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